Terms of Service

Mentio is operated by:

RENDERCH Ltd.
Pirotska 11, Burgas, Bulgaria
UIC / EIK: 207510157
VAT No.: BG207510157
Email: support@mentio.pro

These Terms apply to:

• your use of the Site;
• any one-off order placed through the Site or otherwise with us;
• any subscription purchased from us;
• any custom package, custom inventory, or tailored service agreed after a call, proposal, invoice, or written confirmation.

If a separate written proposal, order form, invoice, or custom agreement contains service-specific terms, those terms will prevail over these Terms to the extent of any inconsistency.

3.1 Business-first service model

Mentio’s services are intended primarily for business and professional use.

By placing an order through the Site, you represent and warrant that you are purchasing wholly or mainly for business purposes, and that you are authorised to act on behalf of the relevant business, practice, organisation, or professional entity.

3.2 If you are not purchasing for business purposes

If you are purchasing as an individual acting wholly or mainly outside your trade, business, craft, or profession, you should contact us before placing an order.

3.3 Mandatory rights

Nothing in these Terms excludes, restricts, or limits any mandatory rights that apply to you under applicable law where such rights cannot lawfully be excluded.

Mentio provides digital visibility and contextual placement services intended to strengthen a client’s broader online presence and discoverability, including in AI-driven and search-driven environments.

Depending on the package selected, our services may include, without limitation:

• contextual mentions;
• editorial placements;
• profile or business references;
• contextual links or backlinks where applicable;
• discussion-based placements;
• community or Q&A placements;
• package mixes;
• custom inventory;
• strategy-based distribution over time.

We may refer to these services using commercial and descriptive terms such as AI visibility, AI SEO, AEO, GEO, or similar terminology.

We do not guarantee:

• rankings in any search engine;
• inclusion in any search feature, AI overview, or AI-generated result;
• mention, citation, recommendation, or visibility in ChatGPT, Gemini, Perplexity, Claude, or any other AI system;
• any specific traffic, enquiries, leads, conversions, sales, or revenue;
• publication on any specific website or platform unless expressly confirmed in writing.

Our services are designed to improve broader digital context and online visibility signals. No specific outcome on a third-party platform or in a third-party AI system is guaranteed.

5.1 AI systems and third-party outputs

Client acknowledges that AI systems, search features, and answer-generation systems are controlled by third parties, may operate in non-deterministic ways, and may change at any time without notice.

Mentio does not control how any third-party system interprets, retrieves, ranks, cites, summarises, or displays information. Changes in third-party models, algorithms, interfaces, moderation rules, or retrieval behaviour do not constitute a failure by Mentio to deliver a guaranteed result.

At the time of publication, Mentio may offer packages such as:

• Standard
• other packages as described on the Site from time to time

We may also offer:

• one-off purchases;
• monthly subscriptions;
• mixed package combinations;
• custom volumes;
• custom inventory;
• custom strategies agreed after a call.

Package descriptions on the Site are illustrative unless expressly stated otherwise. The exact scope, volume, and delivery model of your purchase will be as described in the relevant checkout, order confirmation, invoice, proposal, or written communication.

An order may be placed through:

• the Site;
• a payment link;
• Stripe;
• an invoice;
• email confirmation;
• a written proposal; or
• another written method approved by us.

Your order constitutes an offer to purchase our services. A binding contract is formed when we accept your order by:

• issuing written confirmation;
• beginning delivery; or
• successfully processing payment,

whichever occurs first.

We reserve the right to refuse any order at our discretion, including where the requested service, sector, materials, messaging, or goals create legal, ethical, regulatory, reputational, platform, or operational risk.

After purchase, we will provide an electronic order confirmation without undue delay.

That confirmation may be sent by Mentio directly and/or through a payment processor such as Stripe.

For each initial purchase, we will provide or make available a durable copy of the applicable Terms, for example by email, PDF, or another format that can be stored and accessed later.

For subscription renewals, we are not required to resend the full Terms on every recurring charge unless required by law or unless the Terms have materially changed. However, we may send renewal confirmations, billing notices, and reminders containing key subscription information and links to the current Terms.

To deliver services, we may require information such as:

• company or trading name;
• website or domain;
• service categories or practice areas;
• target market;
• preferred messaging;
• brand tone;
• commercial priorities;
• compliance sensitivities;
• VAT number or other relevant tax identification details;
• other relevant instructions.

You are responsible for ensuring that all information, materials, and instructions you provide are accurate, lawful, non-misleading, and do not infringe any third-party rights.

We are not liable for delays or issues caused by incomplete, inaccurate, misleading, or late information provided by you.

Unless explicitly agreed otherwise in writing, we retain discretion over:

• delivery method;
• publication sequence;
• platform mix;
• contextual wording;
• timing;
• distribution pace;
• implementation approach; and
• editorial adaptation to relevant environments.

We may use internal human workflows, AI-assisted drafting, manual editing, client-provided inputs, or a combination of these, unless a different method is expressly agreed.

We are not obliged to disclose our internal methodology, source lists, or operational processes beyond what is commercially reasonable.

10.1 Compliance with advertising and professional rules

Mentio may refuse, modify, delay, withdraw, label, or require disclosure in relation to any proposed delivery format, messaging, or placement where, in its reasonable opinion, the relevant content, context, or presentation may breach applicable advertising rules, platform rules, consumer protection laws, or professional conduct requirements, including requirements relating to transparency, commercial intent, sponsorship disclosure, or misleading publicity.

Delivery schedules depend on package type, volume, placement mix, custom strategy, and platform conditions.

Unless otherwise agreed in writing, work is generally delivered gradually over a period of several weeks.

Any timelines, estimates, or projected start dates are indicative unless expressly confirmed by us as binding in writing.

If an eligible placement delivered under your order is removed within 30 days of delivery, we will use reasonable efforts to replace it with a comparable placement.

A placement is not eligible for replacement where removal is due to causes outside our reasonable control, including but not limited to:

• platform moderation changes;
• deletion or closure of the relevant site;
• account suspension by a third party;
• client-requested removal;
• legal or factual issues arising from client-provided information;
• force majeure events; or
• broad third-party policy or algorithmic changes.

Replacement is the primary remedy for eligible removed placements, unless otherwise agreed by us in writing.

All fees are as stated on the Site, in a checkout flow, invoice, proposal, payment link, or written confirmation.

Unless expressly stated otherwise, all prices are exclusive of VAT and any other applicable taxes, duties, levies, or similar charges.

You are responsible for any taxes applicable to your purchase, except taxes imposed on our net income. Where reverse-charge treatment or another tax mechanism applies, the invoice may reflect that treatment as required by applicable law.

We may process payments through third-party processors, including Stripe. Your use of those processors may also be subject to their terms and privacy policies.

A one-off purchase applies only to the scope stated for that specific order.

For one-off purchases, you may request a full refund within 12 hours after payment, provided that Mentio has not yet started active work on your order.

For the purposes of these Terms, active work on an order is deemed to begin only when Mentio sends you an email expressly confirming that active work on your order has started.

If no such email has been sent, the order will be treated as not yet started for the purposes of this refund clause.

Once Mentio has sent that email, no refund is due unless otherwise required by applicable law or expressly agreed by us in writing.

15.1 Automatic renewal

Unless otherwise stated in writing, subscriptions renew automatically for successive billing periods.

15.2 Cancellation notice

To avoid renewal, you must cancel your subscription at least 3 business days before the next renewal date.

15.3 Effect of cancellation

Cancellation takes effect at the end of the current billing cycle. No future renewal charge will be taken once cancellation has been validly processed.

If the first subscription payment is cancelled within the refund window set out in Section 15.4, and Mentio has not yet sent an email confirming that active work on the subscription order has started, the first payment will be refunded in full and the subscription will be cancelled.

15.4 Initial subscription refund window

For the first subscription payment only, you may request a full refund within 12 hours after payment, provided that Mentio has not yet started active work on your order.

For the purposes of this Section, active work on an order is deemed to begin only when Mentio sends you an email expressly confirming that active work on your order has started.

If no such email has been sent, the order will be treated as not yet started for the purposes of this refund clause.

Once Mentio has sent that email, no refund is due for the first subscription payment unless otherwise required by applicable law or expressly agreed by us in writing.

This refund window does not apply to subsequent renewal payments.

15.5 Failed payments

If a subscription payment fails, we may suspend delivery, pause work, or terminate the subscription.

We may send a renewal reminder before the next billing date. Such reminder may include:

• the upcoming renewal date;
• the renewal amount;
• the applicable billing period;
• the deadline for cancellation;
• instructions for cancellation; and
• a link to the current Terms.

Failure to receive or read a reminder does not invalidate a renewal where the subscription was validly agreed and not cancelled in time.

Except as expressly stated in these Terms or required by applicable law:

• payments are non-refundable once Mentio has sent an email confirming that active work on the relevant order has started; and
• completed, delivered, or substantially performed work is non-refundable.

Where appropriate and at our discretion, we may offer:

• a replacement;
• re-delivery;
• service credit;
• partial credit; or
• an alternative commercial remedy.

You represent and warrant that:

• you have authority to instruct us and to purchase our services;
• you have all rights necessary to provide any content, data, materials, or instructions you give us;
• your materials and instructions are lawful, accurate, and non-misleading;
• your requested campaign does not infringe third-party rights; and
• you will not ask us to carry out unlawful, deceptive, defamatory, fraudulent, manipulative, or clearly non-compliant work.

18.1 Professional and regulatory compliance

Client acknowledges that certain placements may constitute or be treated as commercial communications under applicable law or platform rules.

Client warrants that its use of the Services, claims, positioning, and any approved messaging comply with all laws, regulatory requirements, advertising rules, and professional conduct rules applicable to the Client, including, where relevant, the rules of its professional regulatory body.

Client remains responsible for ensuring that its own use of the Services, marketing claims, approvals, and deployment of the Services comply with such requirements.

We may refuse or suspend services if we reasonably believe any of the above has been breached.

You must not use the Site or our services to:

• conduct unlawful activity;
• mislead users or platforms;
• impersonate others;
• defame any person or entity;
• infringe intellectual property rights;
• distribute malicious code;
• engage in spam, manipulation, or abuse; or
• request services that would reasonably expose us to legal, regulatory, or reputational harm.

We reserve the right to reject, suspend, or terminate services in such cases.

Our services may involve third-party websites, communities, publishers, platforms, or tools.

We do not control those third parties and are not responsible for:

• their availability;
• their moderation decisions;
• their policies;
• algorithmic or platform changes;
• account suspensions;
• deletions;
• de-indexing;
• platform-level enforcement actions;
• third-party content environments; or
• changes in third-party AI models, search systems, platform rules, retrieval behaviour, moderation policies, or output formats.

Any references on the Site to specific platforms are illustrative unless expressly confirmed in writing as part of your order.

All intellectual property rights in the Site, our branding, materials, methods, templates, documentation, internal workflows, commercial structure, and know-how remain ours or our licensors’.

Subject to full payment, we grant you a limited, non-exclusive, non-transferable licence to use any client-specific deliverables provided to you for your internal business purposes only.

You may not copy, resell, reverse engineer, republish, disclose, distribute, or commercially exploit our internal methods, source lists, service logic, pricing framework, or know-how without our prior written consent.

Each party shall keep confidential any non-public business, commercial, technical, strategic, or operational information disclosed by the other party in connection with the services.

This obligation does not apply to information that:

• is or becomes public through no breach;
• was lawfully known before disclosure;
• is lawfully received from a third party; or
• must be disclosed by law, court order, regulator, or professional adviser.

Each party shall comply with applicable data protection law to the extent relevant to its activities.

The parties acknowledge that their respective roles under applicable data protection law may vary depending on the relevant processing activity. Mentio acts as an independent controller in relation to the operation of the Site, order handling, account administration, support, billing, payment coordination, invoicing, tax compliance, service delivery management, security, fraud prevention, legal compliance, and related business operations.

If and to the extent that Mentio processes personal data strictly on Client’s documented instructions and on Client’s behalf, the parties may enter into a separate data processing agreement where required by applicable law.

Where a restricted transfer of personal data requires appropriate safeguards under applicable law, the parties shall implement such safeguards as are legally required, which may include the EU Standard Contractual Clauses, the UK Addendum, or another lawful transfer mechanism.

Our handling of personal data is described in our Privacy Policy and Cookie Policy, which are separate documents and should be read together with these Terms.

We may suspend or terminate your access to the Site or any service immediately, or on notice, if:

• you breach these Terms;
• you fail to pay any amount due;
• you provide unlawful or misleading information;
• continued service creates legal, ethical, regulatory, platform, or reputational risk; or
• delivery becomes impossible or commercially unreasonable due to matters outside our control.

You may terminate a subscription in accordance with Section 15.

For one-off purchases, you may terminate the order before Mentio sends the email confirming that active work on the relevant order has started, subject to Sections 14 and 17.

Either party may terminate an order or subscription for material breach by the other party if that breach is not remedied within 14 days after written notice requiring it to be remedied, provided that no cure period is required where the breach is incapable of remedy or where immediate suspension or termination is reasonably necessary to address legal, security, platform, fraud, or reputational risk.

Termination does not affect accrued rights, payment obligations, confidentiality obligations, intellectual property rights, or any clauses intended to survive termination.

To the fullest extent permitted by law, the Site and services are provided on an “as is” and “as available” basis.

We do not warrant that:

• the Site will always be available, uninterrupted, secure, or error-free; or
• any service will produce a specific business result.

Nothing in these Terms excludes any right that cannot lawfully be excluded.

To the fullest extent permitted by law, we shall not be liable for any:

• loss of profits;
• loss of revenue;
• loss of sales;
• loss of opportunity;
• loss of goodwill;
• loss of reputation;
• loss of anticipated savings;
• loss of data;
• indirect loss; or
• consequential loss.

Our total aggregate liability arising out of or in connection with these Terms or any order shall not exceed:

• for a one-off purchase, the amount paid by you for that order; or
• for a subscription, the amount paid by you to us during the 3 months immediately preceding the event giving rise to the claim.

Nothing in these Terms excludes or limits liability for:

• fraud or fraudulent misrepresentation;
• death or personal injury caused by negligence; or
• any other liability, duty, remedy, or statutory protection that cannot lawfully be excluded or limited under applicable law.

We may update the Site, services, packages, pricing, and these Terms from time to time.

The version of the Terms in force at the time of your order will apply to that order, unless a later version is required by law or expressly agreed.

For subscriptions, we may update the Terms prospectively. Where required, we will notify you of material changes before they take effect.

We shall not be liable for delay or failure to perform caused by events beyond our reasonable control, including but not limited to:

• acts of God;
• natural disasters;
• war;
• terrorism;
• civil unrest;
• labour disputes;
• internet outages;
• platform-wide failures;
• payment processor failures;
• legal or regulatory changes; or
• acts or omissions of third-party platforms or publishers.

These Terms and any non-contractual obligations arising out of or in connection with them shall be governed by the laws of Bulgaria.

The competent courts of Burgas, Bulgaria shall have exclusive jurisdiction over any dispute or claim arising out of or in connection with these Terms, except where mandatory law provides otherwise.

For legal notices, support requests, billing matters, cancellation requests, or complaints, contact:

RENDERCH Ltd.
Pirotska 11, Burgas, Bulgaria
Email: support@mentio.pro